Google Deal For Default Search On Apple iPhones 'Very Likely' To Be Banned, Jefferies Says
Portfolio Pulse from Erica Kollmann
Google's deal to be the default search engine on Apple iPhones is likely to be banned due to antitrust concerns. This could impact Apple's revenue significantly, but a final ruling may take years. Google plans to appeal.
October 17, 2024 | 9:06 pm
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NEGATIVE IMPACT
Apple's revenue could be significantly impacted if Google's default search deal is banned. The deal accounts for a substantial portion of Apple's pretax profit.
The potential loss of Google's $25 billion deal could reduce Apple's stock price by up to 11%, affecting its revenue and profit margins.
CONFIDENCE 90
IMPORTANCE 85
RELEVANCE 90
NEGATIVE IMPACT
Google's deal to be the default search engine on iPhones is under threat due to antitrust concerns. The DOJ may seek a breakup of Google's assets, impacting its business model.
The potential ban on Google's deal with Apple could significantly impact Google's revenue and business model, especially if the DOJ pursues asset divestment.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 90