TEGNA and Dallas Mavericks Announce That 8 Additional Stations Will Join 6 Owned By TEGNA To Bring All Mavericks Games Not Exclusively Televised Nationally To ~14M People In Texas, For Free Over-The-Air
Portfolio Pulse from Benzinga Newsdesk
TEGNA Inc. and the Dallas Mavericks have expanded their partnership to broadcast all Mavericks games not nationally televised to approximately 14 million people in Texas for free. This involves eight additional stations joining six owned by TEGNA, creating a significant sports franchise footprint.
October 17, 2024 | 1:03 pm
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TEGNA Inc. has expanded its broadcasting reach by partnering with the Dallas Mavericks to air games to 14 million people in Texas for free. This move enhances TEGNA's sports broadcasting footprint.
The partnership with the Dallas Mavericks significantly increases TEGNA's broadcasting reach and enhances its sports content offering. This could lead to increased viewership and advertising revenue, positively impacting TEGNA's stock price.
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IMPORTANCE 80
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