Tesla Exec Mocks Stellantis' Fiat For New Commercial Comparing Fiat 500e With Cybertruck: '...Really Nailed This...'
Portfolio Pulse from Anan Ashraf
Tesla's Cybertruck lead engineer, Wes Morrill, mocked Fiat USA's new ad comparing the Fiat 500e with Tesla's Cybertruck, suggesting the ad promotes the Cybertruck more than the Fiat 500e. The ad contrasts the two vehicles, highlighting the Fiat 500e's small size and ease of parking against the Cybertruck's striking appearance and parking challenges. Despite the ad, Tesla's Cybertruck sales significantly outnumber Fiat 500e sales in the U.S.
October 15, 2024 | 9:53 am
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Tesla's Cybertruck lead engineer mocked Fiat's ad comparing the Fiat 500e with the Cybertruck, suggesting it inadvertently promotes the Cybertruck more. Tesla's Cybertruck sales are significantly higher than Fiat 500e sales.
The mocking by Tesla's engineer could draw more attention to the Cybertruck, potentially boosting its sales. The ad's comparison highlights the Cybertruck's unique features, which may appeal to potential buyers. Tesla's strong sales figures for the Cybertruck compared to the Fiat 500e suggest a positive impact on Tesla's stock.
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RELEVANCE 80