Apple's Low-Cost Vision Pro Could Hit The Shelves Next Year — Everything You Need To Know About iPhone Maker's Plan To Challenge Meta
Portfolio Pulse from Ananya Gairola
Apple is reportedly developing a low-cost version of its Vision Pro mixed-reality headset, expected to launch next year, to compete with Meta's offerings. The new device aims to address current criticisms of the Vision Pro, such as its weight and high price. Apple is also planning to release smart glasses and AirPods with cameras by 2027. Meanwhile, Meta has been successful with its Ray-Ban smart glasses and is advancing in AI and augmented reality technologies.

October 14, 2024 | 2:04 am
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POSITIVE IMPACT
Apple is developing a low-cost Vision Pro headset to address criticisms and compete with Meta, potentially boosting sales.
Apple's plan to release a more affordable version of its Vision Pro headset could increase sales and market competitiveness, positively impacting its stock price. The move addresses key criticisms, potentially enhancing consumer interest.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 90
NEUTRAL IMPACT
Meta's success with Ray-Ban smart glasses and advancements in AI and AR technologies pose a competitive challenge to Apple's new product plans.
Meta's established success with its smart glasses and ongoing advancements in AI and AR technologies present a competitive environment for Apple's upcoming products. This could maintain Meta's market position, resulting in a neutral short-term impact.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 70