EXCLUSIVE: Cannabis Tech Leaders Push Personalization, Data Insights As Key To Beating Price Wars
Portfolio Pulse from Franca Quarneti
Cannabis tech leaders emphasize the importance of personalization and data insights to enhance customer loyalty and operational efficiency in cannabis retail. The panel at Benzinga’s Cannabis Capital Conference discussed how technology can help retailers move beyond price wars by creating personalized customer experiences and using data-driven strategies.
October 09, 2024 | 7:35 pm
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Wendy Berger, CEO of WBS Equities, LLC, mentioned the importance of compliance and innovation in cannabis retail. While compliance is crucial, it shouldn't hinder innovation, allowing retailers to enhance operations within the current regulatory framework.
Wendy Berger's comments highlight the balance between compliance and innovation in cannabis retail. While compliance is necessary, the ability to innovate within the regulatory framework is crucial for operational enhancement.
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