Surfside Co-ceo Jon Lowen Says As A Marketing Company We Live And Die Basically On Our Ability To Provide Return On The Spend; We Have So Much Data Available To Us And We Need To Train Them
Portfolio Pulse from Benzinga Newsdesk
Surfside's Co-CEO Jon Lowen emphasizes the importance of data in providing returns on marketing spend. The company relies heavily on data analytics to optimize marketing strategies.
October 09, 2024 | 4:32 pm
News sentiment analysis
Sort by:
Descending
NEUTRAL IMPACT
The article hints at MSOS, potentially indicating its relevance in the context of marketing and data analytics in the cannabis sector.
MSOS is mentioned as a potential asset related to the cannabis industry. However, the article primarily focuses on Surfside's marketing strategies, making the direct impact on MSOS unclear.
CONFIDENCE 60
IMPORTANCE 30
RELEVANCE 20