Will Kamala Harris's Media Blitz, Including '60 Minutes' And 'Call Her Daddy,' Improve Her 2024 Election Prospects?
Portfolio Pulse from Chris Katje
Vice President Kamala Harris is increasing her media appearances, including on '60 Minutes' and 'Call Her Daddy,' to boost her visibility ahead of the 2024 election. This media blitz could impact companies like Paramount Global, SiriusXM, and Grupo Televisa.

October 07, 2024 | 6:28 pm
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POSITIVE IMPACT
Kamala Harris's appearance on '60 Minutes' could boost viewership for CBS, a unit of Paramount Global, potentially impacting its stock positively.
Harris's appearance on a high-profile show like '60 Minutes' can attract more viewers, potentially increasing advertising revenue for CBS, which is part of Paramount Global.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Harris's appearance on 'The Howard Stern Show' and 'Call Her Daddy' could increase SiriusXM's audience, potentially benefiting its stock.
High-profile political figures appearing on popular shows can draw more listeners, potentially increasing subscriptions and advertising revenue for SiriusXM.
CONFIDENCE 85
IMPORTANCE 60
RELEVANCE 70
POSITIVE IMPACT
Harris's participation in a Town Hall with TelevisaUnivision could attract Hispanic voters, potentially impacting Grupo Televisa's viewership and stock.
The Town Hall event targets Hispanic voters, a key demographic, which could increase viewership for TelevisaUnivision, benefiting Grupo Televisa.
CONFIDENCE 80
IMPORTANCE 50
RELEVANCE 60