Unilever Executive Says Spending Over €150 Million To Revamp European Homecare Supply Chain; Raises European Homecare Promotion, R&D Spending By 40%; Unilever's H1 European Homecare Unit's Sales Rose Nearly 13%
Portfolio Pulse from Benzinga Newsdesk
Unilever is investing over €150 million to revamp its European homecare supply chain and is increasing its promotion and R&D spending in this sector by 40%. The company's European homecare unit saw a sales increase of nearly 13% in the first half of the year.
October 07, 2024 | 3:37 pm
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Unilever is making a significant investment in its European homecare supply chain, spending over €150 million and increasing promotion and R&D spending by 40%. This move follows a nearly 13% rise in sales for the unit in H1.
The substantial investment in the supply chain and increased spending on promotion and R&D indicate Unilever's commitment to strengthening its European homecare unit. The 13% sales increase in H1 suggests positive momentum, likely boosting investor confidence and potentially leading to a short-term stock price increase.
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IMPORTANCE 80
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