Build-A-Bear Workshop Enters Collaboration With Varsity Brands Through Its Varsity Spirit Division
Portfolio Pulse from Benzinga Newsdesk
Build-A-Bear Workshop has announced a collaboration with Varsity Brands through its Varsity Spirit division. This partnership aims to enhance brand visibility and create new opportunities for both companies.
October 03, 2024 | 11:15 am
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Build-A-Bear Workshop has entered into a partnership with Varsity Brands' Varsity Spirit division. This collaboration is expected to enhance brand visibility and create new opportunities for Build-A-Bear.
The partnership with Varsity Brands' Varsity Spirit division is likely to increase Build-A-Bear's brand visibility and open up new market opportunities, which could positively impact its stock price in the short term.
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