Ford Reduces Costs Of Hands-Free Driving Technology, BlueCruise, In US: Now Also Available As A One-Time Purchase
Portfolio Pulse from Anan Ashraf
Ford Motor Co has reduced the cost of its BlueCruise hands-free driving technology in the U.S. The technology is now available as a one-year plan or a one-time purchase for 2025 model vehicles. Prices for existing customers have also been reduced.
October 02, 2024 | 12:35 pm
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Ford has reduced the cost of its BlueCruise hands-free driving technology, making it more accessible to customers. This move could increase adoption and sales of Ford vehicles equipped with this technology.
The reduction in BlueCruise pricing makes the technology more accessible, likely increasing its adoption. This could lead to higher sales of Ford vehicles equipped with BlueCruise, positively impacting Ford's revenue and stock price.
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