Zinnia Announces New Strategic Relationship With LPL Financial, Bringing The Wide Variety Of Insurers And Policy Options On The Zinnia Marketplace To The Largest Broker-Dealer In The U.S., Helping Make Life Insurance Processes Seamless
Portfolio Pulse from Benzinga Newsdesk
Zinnia has formed a strategic relationship with LPL Financial, the largest broker-dealer in the U.S., to streamline life insurance processes for LPL's network of over 23,000 financial advisors. This partnership will utilize Zinnia's Policygenius Pro platform to enhance life insurance sales and service.

September 25, 2024 | 2:03 pm
News sentiment analysis
Sort by:
Descending
POSITIVE IMPACT
LPL Financial has partnered with Zinnia to enhance its life insurance offerings through the Policygenius Pro platform, potentially increasing efficiency and client satisfaction.
The partnership with Zinnia is likely to improve LPL Financial's service offerings by providing a more efficient and comprehensive life insurance process. This could lead to increased advisor satisfaction and potentially higher sales, positively impacting LPL's business operations.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 90