'WhatsApp Dominates Meta AI Use' - The Information
Portfolio Pulse from Benzinga Newsdesk
Meta Platforms' AI assistant is primarily used through WhatsApp, with Facebook being the second most popular platform. Instagram sees minimal usage of Meta AI. Among monthly users, Facebook slightly surpasses WhatsApp.
September 20, 2024 | 2:03 pm
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Meta Platforms' AI assistant is predominantly used on WhatsApp, indicating a strong integration and user base on this platform. Facebook follows closely, while Instagram shows minimal engagement with the AI.
The high usage of Meta's AI on WhatsApp suggests successful integration and user engagement, which could positively impact Meta's stock by showcasing effective AI deployment. Facebook's close second position reinforces its role in Meta's ecosystem, while Instagram's low usage may indicate an area for growth.
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