Zeta Global And Yahoo Announces Plans To Migrate Yahoo's Email Marketing To The Zeta Marketing Platform, Zeta's Data Cloud Is Now Interoperable With Yahoo ConnectID, Enabling Yahoo DSP Users To Seamlessly Activate Audiences To Deliver Higher Returns On Investment
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Zeta Global and Yahoo have announced a collaboration to migrate Yahoo's email marketing to the Zeta Marketing Platform. This integration will enhance Yahoo's marketing capabilities with AI and improve audience activation for Yahoo DSP users.
September 19, 2024 | 1:07 pm
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Zeta Global partners with Yahoo to migrate Yahoo's email marketing to the Zeta Marketing Platform, enhancing marketing capabilities with AI and improving audience activation.
The partnership with Yahoo to migrate its email marketing to Zeta's platform is likely to enhance Zeta's market position and attract more clients, potentially boosting its stock price.
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