Roku Announces Launch Of AMC+ With Ads As A Premium Subscription On The Roku Channel; Launches Ad-Supported AMC+ Subscription For $4.99/Month, Offering The Same Series And Films As The Ad-Free Version
Portfolio Pulse from Benzinga Newsdesk
Roku has launched an ad-supported version of AMC+ on The Roku Channel for $4.99/month, offering the same content as the ad-free version. This move could attract more subscribers to Roku's platform.
September 17, 2024 | 4:18 pm
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POSITIVE IMPACT
AMC Networks' partnership with Roku to offer an ad-supported version of AMC+ could expand its audience reach and generate additional ad revenue.
By offering an ad-supported version of AMC+ on Roku, AMC Networks can reach a broader audience and increase ad revenue, which could positively impact its financial performance.
CONFIDENCE 85
IMPORTANCE 60
RELEVANCE 70
POSITIVE IMPACT
Roku's launch of an ad-supported AMC+ subscription could increase its subscriber base and ad revenue, enhancing its competitive edge in the streaming market.
The introduction of a lower-cost, ad-supported AMC+ subscription on Roku's platform is likely to attract more subscribers, potentially increasing ad revenue and enhancing Roku's competitive position in the streaming market.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80