Google To Begin Accepting And Running Ads For Affiliates With Eligibility Permits From The Hellenic Gaming Commission; Policy To Take Effect On September 30, 2024, With Updates On The Gambling & Games Policy Page
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Google will start accepting and running ads for affiliates with eligibility permits from the Hellenic Gaming Commission starting September 30, 2024. This update will be reflected on the Gambling & Games Policy page.
September 13, 2024 | 4:07 pm
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POSITIVE IMPACT
Google's decision to accept ads from affiliates with permits from the Hellenic Gaming Commission could open new revenue streams in the gambling sector, potentially boosting ad revenues.
The policy change allows Google to tap into the regulated gambling market in Greece, potentially increasing ad revenue. This move aligns with Google's strategy to expand its advertising services in regulated markets.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80