DirecTV Rejects Disney Offer To Restore ABC News Feed For U.S. Presidential Debate, DirecTV Confirms
Portfolio Pulse from Benzinga Newsdesk
DirecTV has rejected Disney's offer to restore the ABC News feed in time for the U.S. Presidential debate. This decision could impact Disney's viewership and advertising revenue.
September 10, 2024 | 7:48 pm
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Disney's offer to restore the ABC News feed on DirecTV was rejected, potentially affecting viewership and advertising revenue during the U.S. Presidential debate.
The rejection of Disney's offer by DirecTV means that ABC News will not be available to DirecTV subscribers during a high-profile event like the U.S. Presidential debate. This could lead to a decrease in viewership and advertising revenue for Disney, as the debate is a significant event that attracts a large audience.
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RELEVANCE 80