Disney's ESPN Secures Rights To Broadcast US Open Tennis Until 2037
Portfolio Pulse from Benzinga Neuro
Disney's ESPN has secured broadcasting rights for the U.S. Open tennis tournament until 2037, marking its longest tennis contract. This extension aligns with ESPN's strategic shift towards streaming and highlights Disney's commitment to sports programming.
August 29, 2024 | 11:02 am
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Disney's ESPN has extended its U.S. Open broadcasting rights until 2037, supporting its strategic shift towards streaming and reinforcing its commitment to sports programming.
The extension of broadcasting rights for the U.S. Open until 2037 is a significant move for Disney, as it aligns with ESPN's strategic shift towards streaming. This demonstrates Disney's commitment to maintaining a strong presence in sports programming, which is likely to positively impact its stock in the short term.
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