Apple's Market Share Poised To Gain, GenAI And iPhone 16 Lead the Way: IDC
Portfolio Pulse from Anusuya Lahiri
IDC forecasts a 5.8% increase in global smartphone shipments in 2024, with Apple poised to benefit from GenAI and the iPhone 16. Despite Android's faster growth, Apple's local AI partnerships in China and premiumization trends are expected to drive its market share. Apple stock has gained 27% in the last year, with analysts predicting further upside.

August 28, 2024 | 1:04 pm
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POSITIVE IMPACT
IDC's forecast of a 5.8% rise in smartphone shipments in 2024, driven by GenAI and iPhone 16, positions Apple for growth. Despite Android's faster growth, Apple's local AI partnerships in China and premiumization trends are key growth drivers.
IDC's positive forecast for smartphone shipments and Apple's strategic moves in AI and premium markets suggest potential growth. The iPhone 16 and local partnerships in China are expected to drive Apple's market share, supporting a positive short-term outlook.
CONFIDENCE 90
IMPORTANCE 85
RELEVANCE 90
POSITIVE IMPACT
Apple's discussions to integrate Baidu's advanced generative AI technology into its devices in China highlight a potential partnership that could enhance Apple's offerings in the region.
The potential integration of Baidu's AI technology into Apple's devices could strengthen Baidu's position in the AI market and enhance its collaboration with a major tech player like Apple.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 60
POSITIVE IMPACT
The iShares Core S&P Total U.S. Stock Market ETF offers exposure to Apple's potential growth, as Apple is a key component of the ETF.
Apple's positive market outlook could enhance the performance of the iShares Core S&P Total U.S. Stock Market ETF, given Apple's significant weight in the ETF.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 50
POSITIVE IMPACT
Investors can gain exposure to Apple's growth through the Vanguard Div Appreciation ETF, which includes Apple in its portfolio.
As Apple is a significant component of the Vanguard Div Appreciation ETF, its positive outlook could benefit the ETF's performance.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 50