Baozun Q2 Adj EPADS $(0.01) Misses $0.06 Estimate, Sales $329.01M Beat $325.04M Estimate
Portfolio Pulse from Benzinga Newsdesk
Baozun reported a Q2 adjusted EPADS of $(0.01), missing the estimate of $0.06. However, sales were $329.01M, beating the estimate of $325.04M.

August 28, 2024 | 10:31 am
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Baozun's Q2 earnings report showed a miss on adjusted EPADS, which came in at $(0.01) against an expected $0.06. However, the company exceeded sales expectations with $329.01M compared to the $325.04M estimate.
The miss on adjusted EPADS is likely to have a negative impact on Baozun's stock price in the short term, as earnings per share is a critical metric for investors. However, the beat on sales provides a positive aspect, potentially mitigating some of the negative sentiment. Overall, the negative earnings surprise is expected to outweigh the positive sales performance.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100