IDC Sees 12% 1Q Growth Followed By 9% In Last Quarter, Expects Global Smartphone Market To Rise 5.8% In 2024, Reaching 1.23B Units With Stronger Android Sales
Portfolio Pulse from Benzinga Newsdesk
IDC forecasts a 5.8% growth in the global smartphone market in 2024, reaching 1.23 billion units, with stronger Android sales. The first quarter of 2024 is expected to see a 12% growth, followed by a 9% growth in the last quarter.
August 27, 2024 | 5:18 pm
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POSITIVE IMPACT
Google, as a key player in the Android ecosystem, may benefit from the forecasted stronger Android sales driving smartphone market growth in 2024.
As a major player in the Android ecosystem, Google is likely to benefit from the forecasted increase in Android sales, contributing to overall market growth.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 70
NEUTRAL IMPACT
Apple may face increased competition in the smartphone market as IDC forecasts stronger Android sales driving market growth in 2024.
The forecasted growth in the smartphone market is driven by stronger Android sales, which could increase competition for Apple. However, the overall market growth could also benefit Apple.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50