Alarm.com Sponsors Formula 3 Rookie, Max Esterson
Portfolio Pulse from Benzinga Newsdesk
Alarm.com has announced a multi-year sponsorship of FIA Formula 3 rookie Max Esterson, who is the sole American on the F3 circuit. Esterson transitioned from virtual racing to real-life racing in 2020 and is now competing in the FIA Formula 3 Championship.

August 15, 2024 | 8:11 pm
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Alarm.com has entered into a multi-year sponsorship deal with FIA Formula 3 rookie Max Esterson. This partnership could enhance brand visibility and align the company with a rising star in motorsports.
The sponsorship deal with Max Esterson can increase Alarm.com's brand visibility and market presence, especially among motorsports fans. This could positively impact the company's marketing efforts and potentially its stock price in the short term.
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