This Least Punctual Airline Is Now Offering A $550 'All You Can Fly' Annual Pass With Unlimited Flights To Attract Customers
Portfolio Pulse from Benzinga Neuro
Wizz Air (OTC:WZZZY) has introduced a $550 annual pass for unlimited flights to attract customers amid declining profits and customer satisfaction. The pass will increase to 599 euros after Friday and includes additional fees for bookings and luggage. This move follows similar initiatives by U.S. carriers like Frontier Airlines.
August 15, 2024 | 8:29 am
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Wizz Air has introduced a $550 annual pass for unlimited flights to attract customers amid declining profits and customer satisfaction. The pass will increase to 599 euros after Friday and includes additional fees for bookings and luggage.
The introduction of the annual pass is a strategic move to attract more customers and boost revenues amid declining profits and customer satisfaction. The initial low price and the subsequent increase could create a sense of urgency, potentially driving short-term sales and positively impacting the stock price.
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