Meet The Two Cannabis Companies That Plan To Boost Each Other's Reach In New Markets
Portfolio Pulse from Jelena Martinovic
Curio Wellness and Ascend Wellness Holdings have entered a strategic manufacturing and distribution partnership to expand their market reach in the U.S. Ascend will distribute Curio's products in Illinois, New Jersey, and Massachusetts, while Curio will distribute Ascend's products in Maryland and Missouri. This capital-light approach allows both companies to leverage their existing IP and brand value without significant capital investment.
August 12, 2024 | 7:50 pm
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Ascend Wellness Holdings has partnered with Curio Wellness to expand its market reach in Maryland and Missouri. This partnership allows Ascend to leverage Curio's manufacturing capabilities without significant capital investment.
The partnership allows Ascend to expand its market presence in new states without significant capital expenditure, which is likely to be viewed positively by investors.
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