Meta And Universal Music Group Announce Expanded Global Multi-Year Agreement To Enhance Creative And Commercial Opportunities For UMG Artists And Songwriters Across Meta Platforms, Including Facebook, Instagram, Messenger, Horizon, Threads, And WhatsApp
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Meta and Universal Music Group have announced an expanded global multi-year agreement to enhance creative and commercial opportunities for UMG artists and songwriters across Meta platforms, including Facebook, Instagram, Messenger, Horizon, Threads, and WhatsApp.
August 12, 2024 | 12:05 pm
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Meta has entered into an expanded global multi-year agreement with Universal Music Group to enhance creative and commercial opportunities for UMG artists and songwriters across Meta platforms.
The partnership with Universal Music Group is likely to enhance user engagement and content diversity on Meta's platforms, potentially driving higher user retention and advertising revenue.
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