Rivian Follows In Tesla's Footsteps, Drops Key Fob With New R1 Deliveries (Updated)
Portfolio Pulse from Anan Ashraf
Rivian Automotive (NASDAQ:RIVN) has stopped providing key fobs with new vehicle deliveries, requiring customers to use a key card or mobile app instead. Customers can purchase a key fob later from Rivian's Gear Shop, although it is currently unavailable.
July 31, 2024 | 6:31 am
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Rivian Automotive has stopped providing key fobs with new vehicle deliveries, requiring customers to use a key card or mobile app. This move aligns with Tesla's approach and may impact customer convenience and satisfaction.
The decision to stop providing key fobs may have a neutral short-term impact on Rivian's stock price. While it aligns with industry practices (e.g., Tesla), it could affect customer satisfaction. The overall impact on stock price is likely minimal.
CONFIDENCE 90
IMPORTANCE 60
RELEVANCE 100