After Mulling Tesla Catchup Plan, Nissan Slashes Production In Japanese Plant Due To Falling US Demand
Portfolio Pulse from Benzinga Neuro
Nissan has significantly reduced production at its Kyushu plant in Japan due to falling demand in the U.S. market. The company is struggling with high inventory levels and a lack of hybrid models, which has led to missed opportunities in the growing hybrid vehicle market. This follows a period of poor financial performance and a reduction in its full-year outlook.

July 29, 2024 | 12:24 pm
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Nissan has reduced production at its Kyushu plant by a third due to falling U.S. demand, affecting the Rogue crossover model. The company faces high inventory levels and a lack of hybrid models, leading to missed market opportunities.
Nissan's decision to cut production is a direct response to falling demand in the U.S. market, which will likely impact its revenues and stock price negatively in the short term. The high inventory levels and lack of hybrid models exacerbate the situation.
CONFIDENCE 95
IMPORTANCE 90
RELEVANCE 100
POSITIVE IMPACT
Honda, like Toyota, offers hybrid models in the U.S., which has helped it meet the growing demand for such vehicles. This gives Honda a competitive edge over Nissan.
Honda's ability to offer hybrid models in the U.S. market positions it well to capture demand that Nissan has missed, likely leading to a positive impact on Honda's market position and stock price.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 50
POSITIVE IMPACT
Toyota, unlike Nissan, offers hybrid models in the U.S., which has allowed it to capitalize on the growing demand for hybrids. This positions Toyota favorably compared to Nissan.
Toyota's hybrid offerings in the U.S. market have allowed it to capture demand that Nissan has missed, likely leading to a positive impact on Toyota's market position and stock price.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 50
POSITIVE IMPACT
Tesla remains a strong competitor in the EV market, where Nissan is struggling to catch up. Tesla's established position in the EV market contrasts with Nissan's challenges.
Tesla's established position in the EV market highlights the challenges Nissan faces in catching up, likely reinforcing Tesla's market dominance and positively impacting its stock price.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 30