Taboola Introduces Taboola For Audience; Publishers See Over 10% Traffic Growth
Portfolio Pulse from Benzinga Newsdesk
Taboola (NASDAQ:TBLA) has launched 'Taboola for Audience,' an AI-powered technology aimed at helping publishers drive more traffic. This new tool has already resulted in over 10% traffic growth for select publishers, making Taboola a top referral source after social media and search.
July 24, 2024 | 1:14 pm
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Taboola's new AI-powered technology, 'Taboola for Audience,' has driven over 10% more traffic to select publisher sites, positioning it as a top referral source after social media and search.
The introduction of 'Taboola for Audience' has already shown significant results by increasing traffic for publishers by over 10%. This positions Taboola as a crucial player in the referral traffic market, likely boosting its revenue and stock price in the short term.
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