Cybertruck Hits Fortnite, Rocket League: Elon Musk's Vehicle Now Featured In Games Backed By Disney Rival Bob Iger
Portfolio Pulse from Chris Katje
Tesla's Cybertruck will be featured in popular video games 'Fortnite' and 'Rocket League' starting July 23, 2023. This move aligns with Tesla CEO Elon Musk's interests in video games and electric vehicles. The inclusion of the Cybertruck in these games comes despite some backlash from gamers and Epic Games staff. The Walt Disney Company, a recent investor in Epic Games, has had a contentious relationship with Musk.
July 23, 2024 | 2:53 pm
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POSITIVE IMPACT
Disney, a recent investor in Epic Games, will see its investment indirectly benefit from the inclusion of Tesla's Cybertruck in 'Fortnite' and 'Rocket League.' This could enhance the value of Disney's stake in Epic Games.
Disney's investment in Epic Games could benefit from the increased engagement and visibility brought by the inclusion of Tesla's Cybertruck in popular games. This could enhance the value of Disney's stake in Epic Games.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70
POSITIVE IMPACT
Sony, an investor in Epic Games, could see indirect benefits from the inclusion of Tesla's Cybertruck in 'Fortnite' and 'Rocket League.' This could enhance the value of Sony's stake in Epic Games.
Sony's investment in Epic Games could see indirect benefits from the increased engagement and visibility brought by the inclusion of Tesla's Cybertruck in popular games. This could enhance the value of Sony's stake in Epic Games.
CONFIDENCE 75
IMPORTANCE 50
RELEVANCE 60
POSITIVE IMPACT
Tesla's Cybertruck will be featured in 'Fortnite' and 'Rocket League,' aligning with Elon Musk's interests in video games and electric vehicles. This could boost Tesla's brand visibility and appeal among gamers.
The inclusion of the Cybertruck in popular video games will likely increase Tesla's brand visibility and appeal among a younger, tech-savvy audience. This could translate to increased interest and sales for Tesla vehicles.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100