LOST iN Acquires BuzzFeed's Travel Vertical Bring Me!; No Financial Terms Disclosed
Portfolio Pulse from Benzinga Newsdesk
LOST iN has acquired BuzzFeed's travel vertical, Bring Me!, to expand its content library and reach millions of travel enthusiasts. No financial terms were disclosed.
July 23, 2024 | 1:34 pm
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NEUTRAL IMPACT
BuzzFeed has sold its travel vertical, Bring Me!, to LOST iN. This move will allow BuzzFeed to potentially streamline its focus on other core areas.
The sale of Bring Me! could help BuzzFeed streamline its operations and focus on other core areas. However, the lack of disclosed financial terms makes it difficult to assess the immediate financial impact.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80