American Express CEO Says Bump In Marketing Spend Not Related To Expectations Of Spending Slowdown
Portfolio Pulse from Benzinga Newsdesk
American Express CEO stated that the increase in marketing spend is not related to any expectations of a spending slowdown.
July 19, 2024 | 1:21 pm
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American Express CEO clarified that the recent increase in marketing expenditure is not due to concerns about a potential spending slowdown.
The CEO's statement aims to reassure investors that the increased marketing spend is a strategic decision rather than a reaction to a potential spending slowdown. This neutralizes any negative sentiment that might have arisen from concerns about a slowdown.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 100