Tilray Brands Says Unit SweetWater Brewing Launches New Rowdy Peach IPA In Collaboration With Atlanta United FC
Portfolio Pulse from Benzinga Newsdesk
Tilray Brands' subsidiary, SweetWater Brewing, has launched a new Rowdy Peach IPA in collaboration with Atlanta United FC.
July 19, 2024 | 11:04 am
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POSITIVE IMPACT
Tilray Brands' subsidiary, SweetWater Brewing, has introduced a new Rowdy Peach IPA in partnership with Atlanta United FC. This collaboration could enhance brand visibility and potentially boost sales.
The launch of a new product in collaboration with a popular sports team can increase brand visibility and drive sales, positively impacting Tilray's stock price in the short term.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 100