Netflix Ends Lowest-Priced Ad-Free Plan In The US: Here Are Your Choices Now
Portfolio Pulse from Ananya Gairola
Netflix Inc. (NASDAQ:NFLX) has discontinued its lowest-priced ad-free subscription plan in the US and France. Existing subscribers will need to choose a new plan. This decision follows Netflix's strong Q2 earnings report, which showed a 16.8% YoY revenue increase and a rise in ad-supported memberships.
July 19, 2024 | 1:17 am
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Netflix has discontinued its lowest-priced ad-free plan in the US and France, requiring existing subscribers to choose a new plan. This move comes after a strong Q2 earnings report showing a 16.8% YoY revenue increase.
The discontinuation of the lowest-priced ad-free plan may push subscribers to higher-priced plans, potentially increasing ARPU (Average Revenue Per User). This follows a strong Q2 earnings report, indicating positive financial health and growth in ad-supported memberships.
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