'Wicked,' 'Gladiator 2' Same Day Release Has Industry Vying For Another Box Office Power Duo: Barbenheimer Take Two?
Portfolio Pulse from Chris Katje
The upcoming simultaneous release of 'Wicked' and 'Gladiator II' is drawing comparisons to the successful 'Barbenheimer' weekend. Universal's 'Wicked' will now open on Nov. 22, 2024, competing with Paramount's 'Gladiator II'. This could boost ticket sales and benefit movie theater stocks like AMC and Cinemark.

July 03, 2024 | 4:41 pm
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AMC Entertainment could benefit from the simultaneous release of 'Wicked' and 'Gladiator II', potentially boosting ticket sales and revenue.
The double billing effect of 'Wicked' and 'Gladiator II' could drive more moviegoers to theaters, benefiting AMC's ticket sales and revenue.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 70
POSITIVE IMPACT
Comcast's Universal is releasing 'Wicked' on Nov. 22, 2024, aiming to replicate the success of 'Barbenheimer'. This strategic move could boost ticket sales and revenue.
The strategic release date change for 'Wicked' aims to avoid competition with Disney's 'Moana 2' and instead create a double billing effect with 'Gladiator II'. This could drive higher ticket sales and benefit Comcast's revenue.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Cinemark Holdings could benefit from the simultaneous release of 'Wicked' and 'Gladiator II', potentially boosting ticket sales and revenue.
The double billing effect of 'Wicked' and 'Gladiator II' could drive more moviegoers to theaters, benefiting Cinemark's ticket sales and revenue.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 70
POSITIVE IMPACT
Disney's 'Moana 2' prompted Universal to move 'Wicked' to an earlier release date. This could reduce direct competition and benefit Disney's box office performance.
By avoiding a direct clash with 'Wicked', 'Moana 2' could see less competition and potentially higher box office revenue, benefiting Disney.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 60
POSITIVE IMPACT
Paramount's 'Gladiator II' will compete with 'Wicked' on Nov. 22, 2024. This could create a 'Barbenheimer'-like effect, boosting ticket sales and revenue for Paramount.
The simultaneous release of 'Gladiator II' with 'Wicked' could replicate the 'Barbenheimer' effect, driving higher ticket sales and benefiting Paramount's revenue.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80