After Regulatory Hurdles In US, Alibaba-Rivals Shein And Temu Face Customs In EU
Portfolio Pulse from Benzinga Neuro
The European Union is considering abolishing the 150 Euro duty-free threshold for online purchases, targeting Chinese retailers like Shein and Temu. This follows similar regulatory challenges faced by these companies in the U.S. The new rules could increase the workload for EU customs officials and require large platforms to register for VAT payments.

July 03, 2024 | 11:51 am
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Alibaba's rivals Shein and Temu face new regulatory challenges in the EU, which may impact Alibaba's competitive landscape.
The EU's proposed regulatory changes target Alibaba's competitors, which could indirectly affect Alibaba's market position and operations.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50
NEGATIVE IMPACT
PDD Holdings' Temu faces new EU regulatory challenges, including the abolition of the duty-free threshold and mandatory VAT registration.
The EU's proposed regulatory changes directly target Temu, which could increase operational costs and impact its competitive edge in the European market.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100