Fumble! Your Favorite NFL Team Is On The Hook For $450 Million In Sunday Ticket Lawsuit, 1.76x More Than Player Pay In 2024
Portfolio Pulse from Chris Katje
A federal jury has ruled that the NFL must pay between $4.7 billion and $14.4 billion in damages for anticompetitive practices related to the Sunday Ticket package. This ruling could significantly impact NFL teams financially, with each team potentially paying $449.6 million. The NFL plans to appeal the verdict.

June 28, 2024 | 4:21 pm
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NEGATIVE IMPACT
AT&T, part-owner of DirecTV, is implicated in the lawsuit for anticompetitive practices related to the NFL Sunday Ticket package.
AT&T, as part-owner of DirecTV, is directly involved in the lawsuit. The financial and reputational impact could negatively affect its stock price.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80
NEUTRAL IMPACT
Apple was a bidder for the Sunday Ticket package but did not win. The ruling may influence future bidding and media rights strategies.
Apple's involvement as a bidder for the Sunday Ticket package means the ruling could influence its future media rights strategies, but the direct impact is limited.
CONFIDENCE 80
IMPORTANCE 50
RELEVANCE 40
NEUTRAL IMPACT
Disney's ESPN was interested in the Sunday Ticket rights. The ruling may affect future negotiations and media rights strategies.
Disney's ESPN was a bidder for the Sunday Ticket rights. The ruling may influence future negotiations and media rights strategies, but the direct impact is limited.
CONFIDENCE 80
IMPORTANCE 50
RELEVANCE 50
NEUTRAL IMPACT
Alphabet's YouTube currently holds the rights to the NFL Sunday Ticket package. The ruling may lead to changes in how the package is offered.
Alphabet's YouTube holds the current rights to the Sunday Ticket package. While the ruling may lead to changes in how the package is offered, the immediate financial impact is limited.
CONFIDENCE 85
IMPORTANCE 60
RELEVANCE 60