Presidential Debate Goes Interactive: Drinking Game, Bingo, Prediction Contest For 2024 Election Viewers At Home
Portfolio Pulse from Chris Katje
The first 2024 presidential debate will be hosted by CNN, owned by Warner Bros. Discovery (NASDAQ:WBD), and will feature interactive elements like a bingo game and a drinking game by the New York Post. DraftKings Inc (NASDAQ:DKNG) is offering a $10,000 prediction contest for the debate. Polymarket is also offering cryptocurrency-based prediction markets for the debate.
June 27, 2024 | 7:21 pm
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POSITIVE IMPACT
DraftKings is offering a $10,000 prediction contest for the first 2024 presidential debate, which could drive user engagement and platform activity.
The prediction contest tied to a high-profile event like the presidential debate is likely to attract more users to DraftKings' platform, boosting engagement and potentially increasing revenue.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Warner Bros. Discovery's CNN will host the first 2024 presidential debate, which could increase viewership and advertising revenue.
Hosting a major political event like the presidential debate can significantly boost viewership for CNN, leading to higher advertising revenue for Warner Bros. Discovery.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100