Exclusive: Trump Vs. Biden Debate: Poll Shows 64% Plan To Watch, But Will They Last For More Than 10 Minutes?
Portfolio Pulse from Chris Katje
A Benzinga poll reveals that 64% of respondents plan to watch the first 2024 presidential debate between President Joe Biden and former President Donald Trump, which will be aired by CNN, a unit of Warner Bros. Discovery (NASDAQ:WBD). The debate will also be broadcast by other networks including ABC, a unit of The Walt Disney Company (NYSE:DIS).

June 25, 2024 | 7:05 pm
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POSITIVE IMPACT
ABC, a unit of The Walt Disney Company, will broadcast the second 2024 presidential debate, potentially increasing viewership and ad revenues.
The planned broadcast of the second debate by ABC could attract significant viewership, leading to higher ad revenues for The Walt Disney Company.
CONFIDENCE 85
IMPORTANCE 60
RELEVANCE 60
POSITIVE IMPACT
Warner Bros. Discovery's CNN will air the first 2024 presidential debate, potentially boosting viewership and ad revenues.
The high interest in the debate, as indicated by the poll, suggests increased viewership for CNN, which could translate to higher ad revenues for Warner Bros. Discovery.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80