Goodyear Introduces Subscription-Based, Tires-As-A-Service Offering Designed To Reduce Total Cost Of Ownership For Fleets
Portfolio Pulse from Benzinga Newsdesk
Goodyear has launched a subscription-based Tires-As-A-Service offering aimed at reducing the total cost of ownership for fleet operators.
June 24, 2024 | 2:00 pm
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Goodyear's new subscription-based Tires-As-A-Service offering is designed to reduce the total cost of ownership for fleet operators, potentially increasing its market share and revenue.
The introduction of a subscription-based service is a strategic move that could attract more fleet operators looking to reduce costs, thereby increasing Goodyear's market share and revenue.
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