Snapchat Flexes Generative AI Muscles With New Augmented Reality Lenses: Report
Portfolio Pulse from Hayden Buckfire
Snap Inc (NYSE:SNAP) announced new augmented reality experiences and an upgrade to its developer program, Lens Studio, incorporating generative AI. This move aims to enhance user engagement and improve advertising monetization.

June 18, 2024 | 6:17 pm
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Snap Inc announced new augmented reality features and an upgrade to its Lens Studio with generative AI. This could enhance user engagement and improve advertising monetization, potentially boosting the stock price.
The introduction of new AR features and generative AI in Lens Studio is likely to enhance user engagement and attract more advertisers, which could positively impact Snap's revenue and stock price.
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