'Netflix Hunts For A Production Partner For Its Christmas NFL Games' - CNBC
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Netflix is seeking a production partner for its upcoming Christmas NFL games, marking its first significant venture into live sports. The company has reached out to broadcasters like Disney's ESPN, Comcast's NBCUniversal, and Paramount Global's CBS Sports. Netflix aims to leverage these games to grow its advertising tier and potentially become a future long-term media rights partner for NFL games.
June 13, 2024 | 6:09 pm
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Netflix is seeking a production partner for its Christmas NFL games, marking its first significant venture into live sports. This move aims to grow its advertising tier and potentially position Netflix as a future long-term media rights partner for NFL games.
Netflix's entry into live sports with NFL games could attract a larger audience and boost its advertising tier, positively impacting its stock price in the short term.
CONFIDENCE 90
IMPORTANCE 90
RELEVANCE 100
NEUTRAL IMPACT
Comcast's NBCUniversal is one of the broadcasters Netflix has approached for producing its Christmas NFL games. NBCUniversal's involvement could be influenced by competition and existing commitments.
While NBCUniversal is a potential partner for Netflix, competition and existing commitments may limit its involvement, resulting in a neutral short-term impact on Comcast's stock.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 70
NEUTRAL IMPACT
Disney's ESPN is one of the broadcasters Netflix has approached for producing its Christmas NFL games. However, Disney has college football obligations on the same day, making it unlikely to partner with Netflix for this venture.
Disney's ESPN is unlikely to partner with Netflix due to existing commitments, making the impact on Disney's stock neutral in the short term.
CONFIDENCE 80
IMPORTANCE 50
RELEVANCE 70
NEUTRAL IMPACT
Paramount Global's CBS Sports is one of the broadcasters Netflix has approached for producing its Christmas NFL games. CBS Sports' involvement could be influenced by competition and existing commitments.
While CBS Sports is a potential partner for Netflix, competition and existing commitments may limit its involvement, resulting in a neutral short-term impact on Paramount Global's stock.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 70