Craig Federighi Explains How Apple Intelligence Maintains User Privacy Amid Concerns Over ChatGPT Integration
Portfolio Pulse from Rounak Jain
Craig Federighi, Apple's SVP of software engineering, explained how Apple's AI technology ensures user privacy by processing tasks locally on devices like the iPhone 15 Pro and M-series Macs. Apple also uses Private Cloud Compute (PCC) for server-side AI, which cryptographically destroys data after processing. This comes amid Apple's AI strategy announcement and partnership with OpenAI, integrating ChatGPT into its OS. Elon Musk initially criticized this integration but later appreciated Apple's opt-out option.
June 12, 2024 | 1:24 pm
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Apple's AI technology ensures user privacy by processing tasks locally and using Private Cloud Compute (PCC) for server-side AI. This is part of Apple's broader AI strategy, including a partnership with OpenAI to integrate ChatGPT into its OS.
Apple's emphasis on user privacy and advanced AI capabilities is likely to positively impact investor sentiment. The integration of ChatGPT and the partnership with OpenAI further solidify Apple's position in the AI space, potentially driving short-term stock price appreciation.
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