Ex-Apple Siri Guru To Lead Samsung's North American AI Division
Portfolio Pulse from Ananya Gairola
Samsung has merged its North American AI research centers and appointed former Apple executive Murat Akbacak to lead the new division. This move highlights the increasing focus on AI by major tech companies like Samsung and Apple.

June 12, 2024 | 5:19 am
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Apple's former executive Murat Akbacak, who played a key role in Siri's development, has joined Samsung to lead its North American AI division. This move could intensify competition in AI advancements between Apple and Samsung.
The appointment of a former Apple executive to lead Samsung's AI division could lead to increased competition in AI development. However, the direct impact on Apple's stock price may be neutral in the short term as the company continues its own AI advancements.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 80
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Murat Akbacak, who has a background in AI research and voice assistants at Microsoft, has been appointed to lead Samsung's North American AI division. This move underscores the competitive landscape in AI among major tech firms.
While Murat Akbacak's background at Microsoft is notable, the direct impact on Microsoft's stock price is likely neutral in the short term. The focus remains on the broader competitive landscape in AI.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50