DoubleVerify Reports Global Availability Of Media Authentication Offering On Reddit
Portfolio Pulse from Benzinga Newsdesk
DoubleVerify has announced the global availability of its Media Authentication offering on Reddit. This includes the DV Authentic Ad metric, which provides advertisers with third-party transparency into campaign delivery on Reddit.
June 11, 2024 | 11:05 am
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POSITIVE IMPACT
DoubleVerify has launched its Media Authentication offering globally on Reddit, including the DV Authentic Ad metric, which enhances ad transparency.
The launch of the Media Authentication offering on Reddit is likely to enhance DoubleVerify's value proposition to advertisers, potentially increasing demand for its services.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100
POSITIVE IMPACT
Reddit now offers DoubleVerify's Media Authentication, including the DV Authentic Ad metric, providing advertisers with enhanced transparency.
The integration of DoubleVerify's Media Authentication on Reddit is likely to make the platform more attractive to advertisers, potentially increasing ad revenue.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80