Bath & Body Works, Accenture Partner To Deliver Growth Through Next-Generation Technology And AI
Portfolio Pulse from Benzinga Newsdesk
Bath & Body Works (NYSE:BBWI) is partnering with Accenture (NYSE:ACN) to modernize and transform its digital and technology platforms using AI and generative AI. This multi-year program aims to elevate the brand and drive growth.
June 06, 2024 | 12:34 pm
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POSITIVE IMPACT
Accenture is partnering with Bath & Body Works to modernize and transform its digital and technology platforms using AI and generative AI. This collaboration is part of a multi-year program aimed at driving growth for Bath & Body Works.
The partnership with Bath & Body Works highlights Accenture's capabilities in AI and digital transformation, potentially leading to increased demand for its services and positively impacting its revenue.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Bath & Body Works is collaborating with Accenture to modernize its digital and technology platforms using AI and generative AI. This initiative is expected to elevate the brand and drive growth.
The partnership with Accenture to leverage AI and generative AI for digital transformation is likely to enhance Bath & Body Works' operational efficiency and customer engagement, potentially driving revenue growth.
CONFIDENCE 85
IMPORTANCE 90
RELEVANCE 100