Amazon Strengthens India Presence With MX Player Asset Acquisition: Report
Portfolio Pulse from Shivani Kumaresan
Amazon.com Inc (NASDAQ:AMZN) has agreed to purchase certain assets of Indian video streaming service MX Player from Times Internet for under $100 million. This acquisition aims to enhance Amazon's presence in smaller Indian cities and towns. The deal concludes nearly two years of discussions and is part of Amazon's strategy to expand its video streaming offerings in India. MX Player holds a 15% market share in India's video streaming market, which is dominated by Reliance and Walt Disney Company (NYSE:DIS).

June 06, 2024 | 12:17 pm
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Walt Disney Company, which dominates India's video streaming market along with Reliance, may face increased competition from Amazon's acquisition of MX Player assets.
Amazon's acquisition of MX Player assets could intensify competition in India's video streaming market, potentially impacting Disney's market share.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 50
NEGATIVE IMPACT
Netflix, which holds a 3-5% market share in India's video streaming market, may face increased competition from Amazon's acquisition of MX Player assets.
Amazon's acquisition of MX Player assets could intensify competition in India's video streaming market, potentially impacting Netflix's market share.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 50
POSITIVE IMPACT
Amazon has acquired certain assets of MX Player to strengthen its presence in smaller Indian cities and towns. This move is part of Amazon's strategy to expand its video streaming offerings in India.
The acquisition of MX Player assets will likely enhance Amazon's market presence in smaller Indian cities, potentially increasing its user base and revenue from video streaming services in India.
CONFIDENCE 95
IMPORTANCE 90
RELEVANCE 100
POSITIVE IMPACT
The Vanguard Consumer Discretionary ETF (NYSE:VCR), which includes Amazon, may see a positive impact due to Amazon's acquisition of MX Player assets.
As Amazon is a significant holding in the VCR ETF, the positive impact on Amazon's stock due to the acquisition of MX Player assets could benefit the ETF.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 30
POSITIVE IMPACT
The Consumer Discretionary Select Sector SPDR Fund (NYSE:XLY), which includes Amazon, may see a positive impact due to Amazon's acquisition of MX Player assets.
As Amazon is a significant holding in the XLY ETF, the positive impact on Amazon's stock due to the acquisition of MX Player assets could benefit the ETF.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 30