Ron DeSantis Will Accept 'Will Of The People' If We Choose Cannabis Legalization In Florida's Nov. Ballot, Says Trulieve CEO Kim Rivers
Portfolio Pulse from Maureen Meehan
Kim Rivers, CEO of Trulieve, discussed the potential impact of Florida's upcoming cannabis legalization ballot and the company's strategic direction amid regulatory changes. Trulieve has invested heavily in advocacy efforts and has seen significant financial success. Governor Ron DeSantis is expected to respect the will of the people if the legalization is approved.
May 20, 2024 | 8:35 pm
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Trulieve is strategically positioned to benefit from potential cannabis legalization in Florida, having invested $40 million in advocacy efforts. The company's financial success and expansion strategy highlight its readiness for market changes.
Trulieve's significant investment in advocacy and its strong financial performance position it well to benefit from potential cannabis legalization in Florida. The company's expansion strategy and high gross margin further support its readiness for market changes.
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