2024 NFL Schedule Unpacked: Media Partners Win, Taylor Swift Tour Dates Considered, New Betting Odds And More
Portfolio Pulse from Chris Katje
The NFL released its 2024 schedule, highlighting new media partnerships and key matchups. Netflix will stream NFL games for the first time, while Comcast, Fox, Amazon, and Disney continue to hold significant broadcasting rights. The Chiefs are the favorites to win the Super Bowl, and betting odds have shifted for several teams.

May 19, 2024 | 2:10 pm
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POSITIVE IMPACT
Amazon will continue to air Thursday Night Football and has secured a Black Friday exclusive game, maintaining its strong presence in NFL broadcasting.
Amazon's continued coverage of NFL games, including exclusive broadcasts, will likely drive Prime subscriptions and viewer engagement.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 75
POSITIVE IMPACT
Comcast will air several key NFL games, including Thursday Night Football and a Week 1 game in Brazil, continuing its strong presence in sports broadcasting.
Comcast's extensive coverage of NFL games, including international broadcasts, will likely drive viewership and advertising revenue.
CONFIDENCE 90
IMPORTANCE 85
RELEVANCE 80
POSITIVE IMPACT
Disney will air Monday Night Football, including a key Week 1 matchup, continuing its strong presence in NFL broadcasting.
Disney's continued coverage of Monday Night Football will likely drive viewership and advertising revenue.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 70
POSITIVE IMPACT
DraftKings has updated betting odds for the 2024 NFL season, with the Chiefs as the favorites to win the Super Bowl.
Updated betting odds for the NFL season will likely drive increased betting activity on DraftKings' platform.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 60
POSITIVE IMPACT
Fox will broadcast Super Bowl LIX and welcome Tom Brady to the broadcast booth, enhancing its NFL coverage and potentially boosting viewership.
Broadcasting the Super Bowl and adding Tom Brady to the team will likely increase viewership and advertising revenue for Fox.
CONFIDENCE 85
IMPORTANCE 80
RELEVANCE 70
POSITIVE IMPACT
Fox Corporation will broadcast Super Bowl LIX and feature Tom Brady in the broadcast booth, enhancing its NFL coverage and potentially boosting viewership.
Broadcasting the Super Bowl and adding Tom Brady to the team will likely increase viewership and advertising revenue for Fox Corporation.
CONFIDENCE 85
IMPORTANCE 80
RELEVANCE 70
POSITIVE IMPACT
Netflix will stream NFL games for the first time, including two Christmas Day games, marking a significant expansion into live sports.
Netflix's entry into live sports streaming with NFL games is a major milestone, likely to attract new subscribers and boost engagement.
CONFIDENCE 95
IMPORTANCE 90
RELEVANCE 100