Apple CEO Tim Cook Hints At 'Exciting' AI Developments In 2024, But Skimps On Details: 'We Are Making Significant Investments'
Portfolio Pulse from Ananya Gairola
Apple Inc. CEO Tim Cook hinted at significant AI developments in 2024 during the Q2 earnings call, emphasizing substantial investments in AI technologies without providing specifics. Cook highlighted Apple's strengths in hardware, software, and privacy, and mentioned AI's role in enhancing Apple Watch features. Apple's Q2 2024 revenue was $90.8 billion, a 4% decrease from the previous year. The company's AI strategy, including potential collaborations with OpenAI and Google, is highly anticipated, with the WWDC developer conference expected to reveal more.

May 03, 2024 | 2:08 am
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Apple Inc. teases significant AI developments in 2024, with CEO Tim Cook highlighting substantial investments in AI without revealing details. Q2 2024 revenue reached $90.8 billion, a 4% decrease from the previous year.
Apple's tease of significant AI developments and substantial investments in the technology, despite not providing specifics, is likely to generate investor optimism about the company's future growth and innovation capabilities. The mention of AI's role in enhancing Apple Watch features further underscores the company's commitment to integrating AI across its product lineup. Although Q2 2024 revenue saw a slight decrease, the focus on AI and potential collaborations with major AI players like OpenAI and Google could position Apple for a new growth trajectory, especially with the anticipation of the WWDC developer conference revealing more about its AI strategy.
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