Reported Earlier, NetEase Cloud Music Adds Expansive K-Pop Portfolio With JYP Entertainment Agreement
Portfolio Pulse from Benzinga Newsdesk
NetEase Cloud Music has entered into an agreement with JYP Entertainment to expand its K-Pop music portfolio for Chinese audiences. The partnership aims to leverage both companies' strengths to promote JYP Entertainment's K-Pop artists and explore new commercial opportunities.
April 30, 2024 | 8:18 am
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The partnership with JYP Entertainment to expand the K-Pop music portfolio on NetEase Cloud Music could attract more users and open new revenue streams.
The agreement with JYP Entertainment directly impacts NetEase by potentially increasing its Cloud Music service's attractiveness and user engagement through the expanded K-Pop catalog. This could lead to higher user growth and new commercial opportunities, positively affecting NetEase's short-term stock performance.
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