The Netflix Effect: How 'Drive To Survive' Is Diversifying F1's Fanbase
Portfolio Pulse from Benzinga Neuro
The Netflix series 'Drive to Survive' has significantly diversified and expanded Formula One's fanbase, attracting a more diverse and younger audience, including a notable increase in female fans. The show's success in popularizing F1, especially in the U.S., has contributed to Netflix's continued subscriber growth, despite recent price hike concerns. Analysts predict a potential for over 25% upside in Netflix's stock due to its strong performance and the monetization potential of its original content.

April 30, 2024 | 6:49 am
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'Drive to Survive' has played a key role in diversifying F1's fanbase and boosting Netflix's subscriber numbers, even amid price hike concerns. Analysts predict a significant stock upside.
The article highlights the success of Netflix's 'Drive to Survive' in attracting a new, diverse audience to F1, contributing to subscriber growth. This positive impact on Netflix's subscriber base, despite concerns over recent price hikes, is seen as a significant driver of potential stock growth. Analysts' predictions of a potential 25% upside in Netflix's stock underscore the importance of original content in the company's growth strategy.
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